Friday, June 29, 2012

Is Yoli a Scam?

Before I've done my researching on Yoli all I was thinking of was what kind of name is this? After all the researches that i've done all I can answer is they seem to have done their homework on each aspect of their company besides their name. MLM startups are naturally risky, but in Yoli's case I have a solid degree of confidence they'll make it long term. Keep reading to find out why

Yoli Blast Caps - What's with the hype?

Like with any other review, we will start with the most crucial one, the product, as it is the best place to recognize a scam. Every MLM must be fixed in a product of real consumer value or the chance will crash sooner or later. Yoli's Blast Caps product line reminds me of a lot of Agel's suspension gel product line. Even though the products are very different the selling points are a lot similar. Both companies were the first of their kind in their respective markets as well..

The Blast Cap concept is so easy you will be surprised as to why it took so long for somebody to think of it. Basically what you have is a nutritional powder packed in the shape of a cap that is screwed onto re-usable bottles. Screw the Blast Cap on, push down to release the powder, shake and drink.

By using their distinctive Blast Cap delivery approach, Yoli is able to gain a whole host of product benefits giving them an edge on the competition:

1. Reduces wasted plastic - good for the environment
2. Lessens shipping charge - good for keeping fee/pricing at a minimum and good for the environment
3. Maintains maximum nutritional potency - by eliminating the pasteurization and bottling process that kill the vast majority of nutritional value in functional beverage drinks
4. Eradication of preservatives, fillers and chemicals essential in bottled beverages

The company has an entire host of marketing angles due to the uniqueness of the Yoli Blast Cap idea. I'd have to say their marketing materials & website (with the exclusion of a few cheesy videos) do a great job of cashing in on the advantages essential with their product line.

As a whole I am impressed with what Yoli has brought to the table. They an innovative concept, which gives them a strong advantage in a very big and budding industry. I'm not going to be surprised if they are on their way to become a long term company in the marketplace.

Yoli Hybrid MLM Pay Plan

The Yoli comp plan is not as earth shattering as they make it to be, but it is solid. The hybrid concept of combining a binary with uni-level by adding matching bonuses has been done many times. The difference is in how many ranks they have and by advancing these ranks they will potentially pay matching bonuses down 10 levels. This is the first time I've heard a company pay matching bonuses down this far, not to say it hasn't been done, it's just this is the first time I've seen one.

I like this MLM compensation plan. It utilizes the binary which can build synergy, momentum and team building. It also minimizes binary free-loading through their carefully structured rank advancement levels. The most important part of the MLM pay plan is it only gives commissions on the movement of product.

There is another more subtle aspect that can't be ignored. Yoli can keep their product prices reasonable without cutting into distributor commissions because it cuts out so much excess in the production process. This is something heavily touted in one of the company's videos titled "Competitive Price Points" and I don't want to sound like I'm echoing their own marketing material but they are 100% right on this point.

Yoli's Company and Leadership...

As a startup company, there is not much track record to look at. It only makes sense then to look at the history and experience of the people behind the company. Yoli was started by 6 persons who have verifiably and very remarkable track records. Corey Citron, who, is considered a god in multi-level Marketing, is their CMO. Corey looks to lead the company from the viewpoint of having been in and knowing the needs of the field, along with the rest of the founders..

This "by distributors, for distributors" motto is significant, it means that they are committed to the network marketing business model. It's very easy for corporate officers to get envious when top distributors begin earning more than they do, let's keep our fingers crossed that the people behind Yoli don't forget what it's like to be on the other side.

There are a lot of networking companies that boast of having the finest comp plan

There are quite a lot of networking companies that claim of having a great product

There are only a handful multi-level Marketing companies that sell moderately priced products

There are barely any that deliver on all 3.

If I wasn't already committed elsewhere, Yoli is one of the few startups that I would consider joining myself. I would gave Yoli all 5 stars if I was to give out a rating. But it boils down to the fact that, you must be convinced 100% yourself, your friends and associates are not going to care what I think. As good of a multilevel marketing opportunity as I think Yoli is, it won't be a piece of cake. If you choose to join the company, dedicate a year of your time or don't join at all.

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